The Glass and Glazing Federation’s “Window with a View” campaign promoting MyGlazing.com has been named the “Best Mid-Budget Campaign (below 50k)” at the Construction Marketing Awards (CMAs).
The “Window with a View” campaign, implemented by Refresh PR, attracted 150 entires and over 4,000 votes across the UK on the MyGlazing.com website. The winner of the competition – which asked the public to submit pictures of the UK’s best “Window with a View” – was won by The Museum of Liverpool.
The Construction Marketing Award is just one of many highlights for the GGF and MyGlazing.com in 2016. The organisation has doubled its online audience to 230,000 unique users, with over 675,000 page views across both its trade and consumer websites, and has collected a G16 Award for Unrivalled Excellence.
In addition, the GGF has gained its best ever PR coverage in the consumer, national and trade media with over 31 million “opportunities to view”.
GGF Chief Executive, Nigel Rees, commented that the GGF aims to build on this year’s success with more extensive marketing and PR plans for 2017 for both the trade and consumers. He also said:
“Congratulations to the GGF Marketing Department and Refresh PR on an outstanding performance in 2016 that has promoted MyGlazing.com, the GGF and its Members.”
