IG GRP, a leading manufacturer of GRP Building Components, has changed its name to IG Elements as part of a major rebrand.
The new corporate identity represents the company’s intention to grow and expand its offsite capabilities over the next decade.
As part of the rebrand, the company will introduce new packaging and literature for end users, and a new website to provide enhanced customer service and detailed installation animations.
IG Elements has also released a range of new composite products to coincide with the rebrand. The range includes: CoverLite Canopy, Redi Dormer, Rapid Stack, Easy Bay and PreForm Surround.
Managing Director Liam Kelly commented: “In choosing a new name for the business we wanted to move away from a functional description focused purely on products, to one that captures our commercial ambitions for the future and our commitments to customers.
As the housing market is driven towards Offsite solutions for construction we have evolved to meet this demand. With our advanced manufacturing capabilities and improved services we needed our brand to show that we have grown to better serve our customers.”
