Kestrel encourages training to boost customer satisfaction

Kestrel sales and marketing director Owen Thorogood believes training is important for all staff and an investment in customer satisfaction.

After joining the brand in 2016, Own has invested in staff training to ensure that staff at all levels are constantly developing their skills.

Owen explains: “All our senior managers recently completed an in-depth leadership course and the external team is about to embark on an intensive customer service programme. We are also bringing in an external training company to train the internal customer services team.”

Owen believes that investing in training leads to a more efficiency and disciplined team, better management, greater product and technical knowledge as well as more educated and structured approach to customer care.

Overall, training is an investment that benefits both the company and the customer.