brand

Purplex

10 January 2025

Purplex: The importance of building a memorable brand

Posted on by Max Banner

Andrew Scott, MD and founder of Purplex Marketing, shares his thoughts on how businesses within the construction industry can make their business stand out in a crowded marketplace…

Purplex

06 December 2024

Purplex: Will AI destroy your brand and reputation?

Posted on by Max Banner

CEO of Purplex Marketing, Andrew Scott discusses the potential dangers of relying solely on AI-generated content for brand marketing in 2025 and argues that, while it’s a powerful tool, AI must be used with caution.