Wienerberger has introduced a new online platform designed to help all customers to select the correct special shaped bricks for their projects.
The platform features the Special Brick Showhome, an interactive diagram explaining where each special shaped brick is customarily used, and the Special Brick Selector, an easy-to-use product browser featuring the entire British Standard special shaped brick range.
These tools allow customers to explore Wienerberger’s entire special shaped brick range, with technical information, images, helpful tips and considerations for the majority of special shaped brick groups, including bullnoses, cants, plinths, cappings and copings.
Visitors to the site can create a shortlist of all the products they’re interested in, which is then generated into an enquiry and forwarded to Wienerberger’s specialist wall department. A member of the specialist team then contacts the customer to discuss individual requirements in more detail.
Lee Pauls, Wall Category Product Manager, commented: “Special shaped bricks have become a mainstay of modern design and with this online platform we believe we’ve found that we’re meeting a real gap in the market.”
The latest Builders Merchant Building Index (BMBI) report shows builders’ merchants’ value sales in October were up +1.2% compared to the same month last year.
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